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Risk of Overpricing - Missing Peak Selling Activity

  • A property generates the most interest among brokers and buyers when it first goes on the market.
  • The number of showings is greatest during this time - if it is priced at realistic market value.
  • Starting too high and dropping the price later misses the excitement and fails to generate as much activity.
  • It may even become necessary to drop the price below market value to compete with new, well-priced listings.

Pricing your property competitively from the start will generate the most activity among brokers and buyers.